By Jean Luc Poitier, VistaReviews · Updated July 28, 2026
Metricool wins on price — a permanent free plan and a $25/mo Starter tier make it the budget pick, with genuinely strong analytics. The trade-offs reviewers report: LinkedIn costs extra on Starter, X is a paid add-on, and the engagement/inbox side is thinner. One reviewer in our set who used both found Metricool 'overwhelming and complicated' next to Vista Social. For agencies needing approvals, white-label reports, and DM automations, Vista Social is the more complete platform.
| Vista Social | Metricool | |
|---|---|---|
| Starting price | $79/mo (15 profiles, 2 users) | Free plan; Starter $25/mo (LinkedIn extra) |
| Pricing model | By profiles + users | By brands/plan tier |
| Trustpilot rating | 4.2 (78) | 3.9 (622) |
| X (Twitter) | $29/mo add-on | +$5/account add-on |
| DM automations | Included | No |
| Review management | Included | No |
Ratings are the public aggregates on each review platform; pricing last checked July 28, 2026 and may have changed — confirm on each vendor's official pricing page.
Real reviews from our aggregated set whose authors used or switched from Metricool.
Previous social media management tools like Hootsuite and Metricool felt overwhelming and complicated. I've benefited from the cleanliness and simplicity of Vista Social.
The reason I switched to Vista Social is its affordability compared to other SMM tools in the market. Its inbox feature helped me a lot in handling multiple clients, especially with its AI features. Scheduling across multiple platforms has never been easier.
Across our 101-review analysis, Vista Social scores 4/5 overall and is the stronger pick for agencies, freelancers, and small marketing teams managing many profiles on a budget. Consider Metricool if the strengths above match your workflow — or see the full review breakdown and pricing analysis before you decide.
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